For 11th Straight Week, ‘20/20’ Is the Top Newsmagazine in All Key Demos

For 11th Straight Week, ‘20/20’ Is the Top Newsmagazine in All Key Demos

March 19, 2019

** Ratings Report for ABC News’ “20/20”
For March 15, 2019

FOR 11TH STRAIGHT WEEK, ‘20/20’ IS THE TOP NEWSMAGAZINE IN ALL KEY DEMOS: TOTAL VIEWERS (+39%), ADULTS 18-49 (+40%) AND ADULTS 25-54 (+57%)

‘20/20’ Ranks as No. 1 in Its Two-Hour Time Slot With Adults 25-54 and Grows Week to Week in Adults 18-49 (+17%) and Adults 25-54 (+10%)

‘20/20’ Attracts More Viewers Than ‘Dateline’ for 10th Straight Matchup, Delivering Longest Winning Streak Over NBC in 10 Years

Season to Date, ‘20/20’ Leads ‘Dateline’ Across the Board: Total Viewers (+9%), Adults 18-49 (+13%) and Adults 25-54 (+8%)

Surging over its lead-in at 9:00 p.m., ABC’s “20/20” delivered its 11th week in a row as Friday’s No. 1 newsmagazine(on each telecast in its new 2-hour format). During prime time, ABC’s “20/20” dominated NBC’s “Dateline” (10:00-11:00 p.m.) by wide margins in Total Viewers (+39% – 3.9 million vs. 2.8 million), Adults 18-49 (+40% – 0.7/4 vs. 0.5/2) and Adults 25-54 (+57% – 1.1/4 vs. 0.7/3). In fact, “20/20” attracted more viewers than “Dateline” for their 10th straight matchup on the evening, delivering its longest winning streak over the NBC newsmagazine in 10 years – since a streak in January-April 2009 (1/2-4/10/09). “20/20” presented “The Dropout Documentary” on Silicon Valley star Elizabeth Holmes and her billion dollar blood testing company Theranos.

“20/20” ranked No. 1 in its 2-hour time slot with Adults 25-54 (1.1/4) among the broadcast Nets. In addition, the ABC newsmagazine grew week to week in Adults 18-49 (+17%) and Adults 25-54 (+10%). 

Season to date, “20/20” is up from the same point last year with Total Viewers (+23% – 4.9 million vs. 4.0 million), Adults 18-49 (+13% – 0.9/4 vs. 0.8/4) and Adults 25-54 (+18% – 1.3/5 vs. 1.1/4), standing as Friday’s No. 1 newsmagazine in all three measures.   

In addition, “20/20” leads “Dateline-Fri” in all key target demos: Total Viewers (+9% – 4.9 million vs.  4.5 million), Adults 18-49 (+13% – 0.9/4 vs. 0.8/4) and Adults 25-54 (+8% – 1.3/5 vs. 1.2/5), leading the NBC newsmagazine in Total Viewers and Adults 18-49 for the first time at this point of the season in 3 years and in Adults 25-54 in 4 years – since the 2015-2016 and the 2014-2015 seasons, respectively.

A co-production between “Nightline” and “20/20,” the special on the rise and fall of Elizabeth Holmes and her company, Theranos, is part of “20/20”’s two-hour documentary programming featuring brand-new interviews with key players in some of the biggest newsmaker stories in recent American history. The original eight-week two-hour programming lineup has been extended to 15 weeks and will run through April 12. Since the two-hour documentaries premiered on Jan. 4, “20/20” has been Friday’s No. 1 newsmagazine each week in all key demos: Total Viewers, Adults 18-49 and Adults 25-54. “The Dropout” documentary is available to watch now on the ABC and ABC News website, the ABC app, Hulu, Roku, Amazon Fire TV and Apple TV.  

Source: The Nielsen Company, National Live + Same Day Program Ratings for 3/15/19. Season to date: Most Current: 2018-2019 Season (9/24/18 – 3/17/19) and 2017-2018 Season (9/25/18 – 3/18/18). Averages based on regular telecasts. 

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ABC News Media Relations
Van Scott
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Elizabeth Russo
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