ABC Is Sunday’s No. 1 Network With the Top 2 Broadcast Shows in Adults 18-49

ABC Is Sunday’s No. 1 Network With the Top 2 Broadcast Shows in Adults 18-49

March 20, 2020

Quick Take for Sunday, March 15, 2020

(National Live+3 Day Program Ratings)

 

ABC Is Sunday’s No. 1 Network With the Top 2 Broadcast Shows in Adults 18-49

‘American Idol’ Draws Its Largest Audience Since Its Season Premiere

‘The Rookie’ Posts Its Strongest Performance Since Its October 2018 Series Debut 

Series photos are available at wdtvpress.com

 

ABC Sunday Prime Time (7:00-11:00 p.m. – 8.1 million and 1.4/7 in AD18-49): 

ABC ranked as Sunday’s No. 1 network among Adults 18-49 (1.4/7), dominating its nearest competition by 56% (0.9/4 for CBS) and standing as the night’s highest-rated broadcaster for the 6th week in a row. In addition, ABC delivered Sunday’s Top 2 broadcast shows with “American Idol” and “The Rookie,” respectively.

 

“American Idol” (8:00-10:00 p.m. – 8.8 million and 1.6/7 in AD18-49): 

“American Idol” grew for its 2nd straight telecast in Total Viewers (+4% – 8.8 million vs. 8.5 million) to draw its biggest audience since its season premiere (since 2/16/20) and held even week to week among Adults 18-49 (1.6/7). In addition, on its 5th telecast this season, “Idol” grew over its comparable year-ago Sunday telecast (8.5 million and 1.5/6 on 3/31/19) in both Total Viewers (+4%) and Adults 18-49 (+7%). ABC’s “American Idol” ranked as Sunday’s No. 1 broadcast program for the 5th week running with Adults 18-49. 

ABC’s “American Idol” was Sunday’s No. 1 most social TV series with 895,000 total social interactions.

 

“The Rookie” (10:00-11:00 p.m. – 8.4 million and 1.4/7 in AD18-49): 

“The Rookie” built for the 2nd consecutive week in Total Viewers (+4% – 8.4 million vs. 8.1 million) and Adults 18-49 (+8% – 1.4/7 vs. 1.3/7) to hit new season highs. In fact, “The Rookie” attracted its biggest audience and matched its highest-rated telecast since its series debut in October 2018 – since 10/16/18. The ABC drama emerged as Sunday’s No. 2 broadcast program in the L+3 numbers with Adults 18-49, moving up from No. 4 in L+SD. “The Rookie” ranked as the No. 1 series in the Sunday 10 o’clock hour in both Total Viewers and Adults 18-49, beating dramas on CBS (8.1 million and 0.9/5 for “NCIS: New Orleans”) and NBC (3.1 million and 0.8/4 for “Good Girls”).

“The Rookie” tied its biggest playback increase this season in Adults 18-49 (+0.6 rating points)  and stood as Sunday’s No. 1 gainer in TV playback in both Total Viewers (+3.27 million) and Adults 18-49 (tie).

 

Source: The Nielsen Company, National Live+3 Day Program Ratings, 3/15/20. Nielsen Social for 3/15/20.

 

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Contact

Salima Merchant 

(818) 460-6847 

salima.merchant@abc.com

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